Today, finding a writer who has command of the English language is rare. The sophisticated writing style required of your professional documents is just not there anymore.
interAmerica Analytics (IAA) is keenly aware of this gap in professional writing and understands how it poses a constant headache for all types of businesses. IAA’s owner and principal operator, Lori Ericson, offers an affordable writing alternative to all businesses.
Published and awarded for her writings, Ms Ericson provides clearly articulated concepts so vital to all your business documents.
Mr. Ericson is also unique in her response to proposal requests. Proposal submissions are, first and foremost, a professional and well-thought-out, articulate description of your company’s best products and services, deftly describing how and why this particular product, or service, is the absolute right product for the customer. The product or service must solve the exact problem the customer needs resolved, and relieve the customer of the pain they are enduring from not having it.
Articulating that your product or service is the absolute best option for the absolute worst problem is a drawn-out and complex exercise in urgently creating literature, where that literature is flawlessly written, well-focused on fixing a problem, and written as a page-turner in a high-profile novel. The story you portray must fit. The effort to make your products or services stand out from the rest in an RFx response field is always done under high pressure and an impossible timeline. It is critical to understand that if you cannot “articulate the story,” then all the fancy graphics, bells, and whistles are for naught.
Responding to RFx is a rapidly moving exercise in a high-pressure environment. Companies looking to land work responding to these RFx’s find themselves among hundreds, and even thousands. The challenge is articulating how – and why – your company outshines the many others also shining the spotlight on their offerings.
Today, the many different options for turning that spotlight on your product is mind numbing. Tricks and bright lights are certain to draw attention to your product, but graphics alone lack the crucial narrative that closes the loop on what you are offering and how it will solve the problem. The narrative is responsible for assuring line-by-line compliance with RFx requirements while providing an in-depth look at what you are offering. It smartly explains exactly what you have to do to solve the client's headache.
Mr. Ericson is an excellent proposal architect for those interested in working with the federal government or other government agencies, including federal, state, local, and tribal entities. Ms. Ericson has developed proposals and grants for more than 20 years, ranging from a simple letter to multi-volume, several hundred-page bundles, both classified and non-classified. Each effort is critical to the individual or corporation seeking a win to encourage company growth, or work on that special project of interest.
If you are looking for a better way to shred those RFxs so the team can analyze the requirements properly and architect a sensible solution, please see the Contact Us page for contact information when you are ready to discuss how Ms. Ericson and her team can help you develop that one-of-a-kind, well-focused, and well-written proposal solution.
Call today for examples of her work and for a price quote of your business needs
